For many people, the thought of forgetting their cultural roots and mother tongue is ridiculous, and preposterous. But for the younger generation, this has become a problem.
When consumer brands focus on catering to one type of culture, they forget about the importance of diversity. In the U.S., many brands focus on nuclear families that speak English, often forgetting that the country is a melting pot of different cultures. Read More
Businesses are always on the lookout for opportunities to introduce something innovative. Introducing new products and services, and globalizing your band means reaching out to a wider audience. Read More
As of the end of last year, the global mobile internet usage rose to 51.3% of overall internet usage. With ease of accessibly, increasing content variety, and lowering data charges, there is no doubt as to why people have started migrating towards mobile for data consumption. Read More